Top 8 BugHerd Alternatives in 2025

BugHerd is a visual website feedback tool mostly used by agencies. However, all the features you actually need as an agency are locked behind their Premium plan at $149 per month. That's 2-3x more expensive than alternatives offering the same functionality.

Image of BugHerd header to show that this article is about BugHerd alternatives for web agencies.

The features stuck in their Premium tier that you'll most likely need include:

  • Screenshot feedback without browser extensions. Getting clients to install browser extensions is a tough sell, and it completely kills mobile feedback.
  • Client collaboration features so different stakeholders can see each other's feedback and work together on it.
  • Integrations with the project management tools most agencies actually use.

After running a web agency for years and testing most of these feedback tools along the way, I can tell you that missing these features will significantly slow down your review process.

So whether you're here because your BugHerd bill feels too expensive or you want to see what else is out there, this post is for you. Below, we'll examine the top BugHerd alternatives, focusing on their pricing, features, pros and cons, and which teams they work best for.

Best BugHerd alternatives at a glance

Best ifPrice
Feedbucket Agencies building web projects for clients and want to organize the feedback in their project management tool. $39 / month
14-days, no CC
MarkUp.io Collecting feedback on live websites or can't install a script. $79 / month
30-days, no CC
Usersnap You want to collect feedback from visitors on your production website. $199 / month
15-days, no CC
Marker.io Doing internal QA on your own company web assets. $59 / month
15-days, no CC
Pastel Collecting feedback on live websites. $99 / month
14-days, no CC
Userback Collecting website feedback and bug reports from your SaaS users. $19 / user / month
14-days free trial, no CC
Ruttl You also need to collect feedback on videos $18 / user / month
Limited free plan
SureFeedback You want to host all the feedback yourelf. $119 / year
14-days free trial, with CC

1. Feedbucket

Feedbucket website header

Best for: Agencies building web projects for clients and want to organize the feedback in their project management tool.

First on our list is our own creation, Feedbucket. It was born from years of frustration with the website review process while running a web agency.

Feedbucket gets installed on your client's website using a simple script tag. Once it's there, your clients are ready to go - no setup needed on their end.

Here comes the first major difference between Feedbucket and BugHerd. If you don't want your clients to have to install a browser extension when submitting feedback, you need to go with BugHerd's Premium plan at $149 a month. That's 3 times as much as Feedbucket.

In my 10+ years of experience as a web agency owner, getting clients to install a browser extension is a tough sell. That's why the script installation approach works so well.

  • No need for your client to install anything
  • No need for your client to create an account
  • Works on every device, even mobile - something browser extensions simply can't handle

Submit website feedback directly on the website

Once Feedbucket has been installed on your client's site, they get access to two powerful feedback methods:

  • Annotated screenshots. Your website becomes a canvas where they can point, draw, and create annotations right where they see issues. Each piece of feedback comes with a screenshot attached, making it much easier for your team to understand what the client means.
  • Video recordings. Sometimes screenshots just don't cut it. Clients can record their screen and voice to show exactly what's happening. Think of it like having Loom built right into your website, but without needing any extensions.

Every screenshot and recording comes with automatically attached technical details that your developers will appreciate. No more back-and-forth asking for basic information.

Here's what gets automatically attached to each piece of feedback:

  • Browser details
  • Operating system
  • The exact URL
  • Screen dimensions
  • Pixel ratio
  • Console log errors
  • Plus several other helpful details
Submit annotated screenshots as feedback with all technical details automatically captured.

Some issues are just difficult to explain with text alone. Think about trying to describe a broken animation or a bug in your contact form.

That's where video feedback becomes invaluable. Clients can record exactly what they're seeing, right from their browser. No extensions needed. This feature alone will save you from those endless "quick calls" that are never actually quick.

Record video feedback directly from the site without installing any extension. It's like having Loom embedded on the website.

Collaborate on the feedback without leaving the site

Getting actionable feedback from clients is just the first step - what happens when they need to add more details, share files, or bring in other team members? That's where collaboration features become essential.

Instead of sending your clients to another platform, Feedbucket puts a feedback portal right on your website. It's a central place where your client can see all submitted feedback, neatly sorted between resolved and unresolved items.

The collaboration features include everything you'd expect:

  • Ongoing discussions through comments
  • Tags for better organization
  • Easy file sharing for visuals and documents
  • Progress tracking with status updates
  • Mentions to bring in the right people
  • And several other practical features

After years of building websites, I've learned that making clients log into separate platforms creates unnecessary friction that often prevents adoption. That's why we keep everything on the website. No external logins, context switching, or other friction for your clients. Everything stays right there on their staging site.

This is one of our most praised features. Our customers consistently tell us how quickly and easily their clients adopt this approach.

On the embedded guest portal, clients and other stakeholders can collaborate directly on the website.
On the embedded guest portal, clients and other stakeholders can collaborate directly on the website.

When working with clients on website reviews, you'll often run into duplicate feedback. Especially when you're dealing with multiple stakeholders on the client's side.

The reason is pretty straightforward. Without a clear view of what feedback has already been submitted, people naturally send in their own observations, even if someone else has already pointed out the same thing.

That's why collaboration features become essential. Your clients need to see each other's feedback, add their thoughts to existing discussions, and work together without creating extra work for your team.

BugHerd clearly knows how valuable this is - which is exactly why they've locked these client collaboration features behind their Premium plan at $149 a month.

To further reduce duplicates and encourage collaboration, Feedbucket places pins right on the website where feedback has already been submitted. Now, instead of creating duplicates, people can simply click these pins to see existing feedback and add their thoughts to the conversation if needed.

Pins are shown on the website where feedback has been submitted.
Pins are shown on the website where feedback has been submitted.

Manage the feedback in your project management tool

Now let's shift gears and look at the other side of things. We've covered how your clients interact with the Feedbucket widget - submitting feedback and collaborating. But what about your team? How do they handle all this feedback?

A core belief at Feedbucket is that most agencies already use project management tools like Asana, ClickUp, or Jira. That's exactly where your team should handle feedback, right alongside their other tasks.

That's why we built 2-way integration with project management tools into the core of Feedbucket.

BugHerd has a fully built-out Kanban board to handle feedback in their dashboard. This is great if you don't already have a project management tool. But if you do, your team will most likely need to handle regular tasks in your PM tool and feedback in BugHerd.

Here's how it works in Feedbucket. Everything that happens on the website automatically flows to your project management tool:

  • New feedback becomes tasks, landing right in the project you specify
  • Comments sync directly to the task
  • When feedback gets resolved on the website, tasks close automatically

No manual exports needed. Just connect Feedbucket to your PM tool, choose where feedback should go, and you're done.

Asana task created from feedbucket with all technical meta data attached and an annotated screenshot.
Website feedback from Feedbucket created in Asana with all details. Asana is just an example.
There are lots of other other integrations.

With 2-way sync, it works the other way too. When your team handles feedback in your PM tool, those changes sync back to Feedbucket.

Need to ask your client to send that new PDF? Just add a comment in your project management tool prefixed with @feedbucket and it syncs right over, sending the reporter an email notification.

And if you don't use the prefix, the comment doesn't sync over, allowing your team to still keep discussions in the PM tool.

Your team can handle all feedback from within your existing tools. Comments, status, and even tags syncs back to Feedbucket.
Your team can handle all feedback from within your existing tools.
Comments, status, and even tags syncs back to Feedbucket.

When tasks get marked as done in your PM tool, that syncs back too. The feedback gets resolved on the website and clients get notified, all automatically.

The advantage of this two-way sync is that your team never needs to leave their usual workflow. Instead of disrupting how they work, we're just making their existing tools more powerful.

Feedbucket receives praise in TheAdminBar

Recently, a lively discussion about website feedback tools took place in TheAdminBar, a popular Facebook group for WordPress agencies.

Many members mentioned Feedbucket, citing our core principles as the reasons for choosing us. For example, see this comment from Dave:

Facebook comment from Dave: We've been using Feedbucket since for a while and had no issues. It connects to many PM tools (we use ClickUp) and has two way sync so if you close a ticket in ClickUp it resolve it in Feedbucket. It's a great selling tool also - prospects live when I demo that we have a tool they can use to submit things to us from  their website and it lands straight into our support queue.

While we're proud of the positive feedback, we encourage you to evaluate Feedbucket for yourself. We offer a 14-day free trial without requiring a credit card. You can set up and start using Feedbucket in about a minute, allowing you to experience how it integrates into your workflow.

Feedbucket Pricing

Feedbucket offers three pricing tiers, ranging from $39 to $259 a month. The Pro plan, at $39 a month, includes everything a web agency needs to start collecting and organizing feedback from both your team and clients, with unlimited website feedback and all the essential features.

The Business plan, priced at $89 a month, adds advanced options like branding, custom metadata, and more.

You can try Feedbucket yourself with a 14-day free trial, no credit card needed, to see the difference.

BugHerd vs. Feedbucket: At a Glance

BugHerdFeedbucket
Used byMarketing- and web agencies,
QA Teams
Web agencies
Standalone toolYesYes
Price for agency$149 / month$39 / month
Free trial14-days no credit card14-days no credit card
2-way integrationsLimitedYes

2. MarkUp.io

Markup.io website header

Best if: Collecting feedback on live websites or can't install a script.

MarkUp.io lets you provide feedback on any website by simply entering the URL. This method does not require any installation, so you can work on websites you don't manage.

Simply input the URL of a website, and you'll receive a shareable link where you can submit feedback and collaborate with others.

At first glance, the system appears impressive and it's very easy to set up. However, there are some limitations with this proxy technology. For instance, you cannot take screenshots of websites that use Basic Auth, which is often used for staging sites.

You cannot provide feedback from mobile devices either. It's important to thoroughly test the proxy feature to ensure it functions well with your websites.

The biggest issue I encountered was the need to manage feedback through a separate tool from your existing ones. That's because integration options are limited, and MarkUp.io mainly offers a manual export process. I found myself clicking individually on each piece of feedback I wanted to export to ClickUp, which was time-consuming and felt cumbersome.

BugHerd vs. MarkUp.io: At a Glance

BugHerdMarkUp.io
Used byMarketing- and web agencies,
QA Teams
Marketing-, digital-, creative agencies
Standalone toolYesNo
Price for agency$149 / month$79 / month
Free trial14-days no credit card30-days no credit card
2-way integrationsLimitedNo

Features

  • Provide feedback using screenshots or videos.
  • Automatically includes tech info like browser type, screen size, and operating system.
  • Connect with Zapier or Slack.
  • Work together on feedback using comments and attachments.

Pros

  • Gather feedback on websites, images, and PDFs.
  • No need for website installation, allowing collaboration on live websites.

Cons

  • Requires your team to use an additional platform for feedback.
  • Submitting feedback from mobile devices isn't an option.
  • Unable to capture screenshots on websites protected by Basic-Auth.
  • Limited integrations to export feedback to your project management tool.

Pricing

MarkUp.io updated their pricing in February 2025 and removed their free tier. Now they offer their Pro plan at $79 monthly, which is their single paid option.

3. Usersnap

Usersnap website header

Best if: You want to collect feedback from visitors on your production website.

Usersnap is a comprehensive website feedback tool designed for various purposes.

Its main focus, though, is to collect feedback from your users, highlighted by features like NPS scores, surveys, and many other tools.

Initially, setting up Usersnap was somewhat complex. Even with templates available, getting everything up and running required some effort. However, once I got used to it, the ability to tailor the widget extensively was a major advantage.

The starting plan at $49 is limited to 2 projects, which might work if you're primarily collecting user feedback. However, agencies might quickly exceed this limit.

Overall, Usersnap is an excellent tool for multiple uses. However, if you're an agency primarily interested in gathering feedback from clients and team members, you may find yourself paying for features you don't actually need, making it the most expensive alternative on this list.

BugHerd vs. Usersnap: At a Glance

BugHerdUsersnap
Used byMarketing- and web agencies,
QA Teams
Software teams
Standalone toolYesYes
Price for agency$149 / month$199 / month
Free trial14-days no credit card15-days no credit card
2-way integrationsLimitedYes

Features

  • Provide feedback with annotated screenshots or videos directly on the website.
  • More than 30 integrations including major ones like Jira, Asana, and ClickUp.
  • Captures important technical details such as browser type, URL, and JavaScript errors.
  • Offers ready-to-use templates.
  • Allows collaboration through comments and attachments.

Pros

  • Customize the feedback widget to match your brand and workflow.
  • One main inbox with feedback collected from all projects.

Cons

  • Limited number of projects.
  • Costs more compared to other alternatives.
  • Numerous features and options can make setup overwhelming.

Pricing

Usersnap offers four plans priced between $49 and $389 a month. Due to project limits, an agency would likely need the Professional plan at $199 a month, making it the most expensive option on our list.

4. Marker.io

Marker.io website header

Best if: Doing internal QA on your own company web assets.

Marker.io has been well-known in the website feedback tool space for some time.

It's excellent for collecting feedback from both clients and team members. In my experience, it excels at gathering bug reports and conducting internal quality checks. Features like network tracking and session replay are particularly valuable for these tasks.

One unique feature is the ability to show different widgets to team members and clients. This lets team members set priorities or assign tasks directly through the widget.

However, there are a few downsides. Marker.io lacks video recording features. Also, clients must sign up and log into a separate portal to leave feedback, which they cannot do directly on the website.

BugHerd vs Marker.io: At a Glance

BugHerdMarker.io
Used byMarketing- and web agencies,
QA Teams
Web agencies, QA teams
Standalone toolYesYes
Price for agency$149 / month$59 / month
Free trial14-days no credit card15-days no credit card
2-way integrationsLimitedYes

Features

  • Allows giving feedback through annotated screenshots, capturing technical details like page, browser, and device automatically.
  • Logs JavaScript errors and tracks network activity.
  • Offers session replay to detail the steps leading to a bug report.

Pros

  • Enables widget customization differently for your team and clients.
  • Supports two-way connections with more than 15 well-known project management tools.

Cons

  • Does not offer video feedback functionality.
  • Requires clients to create an account on a guest portal for collaboration.
  • Support response was less than ideal when I needed assistance.

Pricing

Marker.io offers three pricing tiers, ranging from $59 to $399 per month. The Starter Plan, priced at $59 a month, provides all the essential tools for managing client feedback. However, if your team is using a project management tool and want Issue-sync (which you probably do) you would need to go with their Team plan at $199 a month.

5. Pastel

Pastel website header

Pastel, like MarkUp.io, uses proxy technology, which means you don't need to install anything on the website. This lets you submit feedback on live websites or even websites you don't own.

However, Pastel has issues similar to MarkUp.io. For example, it struggles with feedback on sites protected by Basic Auth, and you can't submit feedback from mobile devices.

An important thing to consider is the 72-hour commenting window on their lower-tier plans, which likely means you'll need to upgrade to their Studio plan.

A major drawback for me is the limited number of integrations available, and none offer 2-way sync. This forces our team to manage feedback in Pastel while handling other tasks in our project management tool.

BugHerd vs Pastel: At a Glance

BugHerdPastel
Used byMarketing- and web agencies,
QA Teams
Marketing-, digital-, creative agencies
Standalone toolYesNo
Price for agency$149 / month$99 / month
Free trial14-days no credit card14-days no credit card
2-way integrationsLimitedNo

Features

  • Automatically captures technical info such as browser, device, operating system, and screen resolution.
  • Tracks multiple versions of your website.
  • Allows direct text editing within the tool.
  • Lets you assign feedback to a team member and update status.

Pros

  • Doesn't require installation on your site.
  • Supports feedback on websites, images, and PDFs.

Cons

  • Requires another login for your team.
  • Doesn't support feedback submission from mobile devices.
  • Limited to only 4 integrations and lacks 2-way sync.

Pricing

Pastel offers a free tier, but it's really only suitable for hobby use. The paid plans range from $29 to $350 per month. Due to the 72-hour commenting window, you'll probably need to choose their Studio plan at $99 a month.

6. Userback

Userback website header

Best if: Collecting website feedback and bug reports from your SaaS users.

Recently, there was a big discussion about website feedback tools in the popular Facebook group called TheAdminBar for WordPress Agencies. Userback was mentioned a lot, which actually surprised me a bit.

Now, don't get me wrong β€” Userback is an excellent tool and very well-crafted. But as its name implies, its primary focus is on collecting website feedback from your users.

Such tools often come with many extra features that aren't necessary if you just want feedback from your team or clients. These added features obviously make the tool more expensive, and it seems people in the discussion agreed, as can be seen below.

Facebook comment discribing that Userback starts at $79 a month which makes it very expensive.

If you need a tool specifically for user feedback, Userback is the best option. Otherwise, you might want to consider other options to avoid paying 2x-3x more.

BugHerd vs Userback: At a Glance

BugHerdUserback
Used byMarketing- and web agencies,
QA Teams
Product Managers, Software teams,
Web agencies
Standalone toolYesYes
Price for agency$149 / month$19 / user / month
Free trial14-days no credit card14-days no credit card
2-way integrationsLimitedYes

Features

  • Give feedback with screenshots or video right from the site.
  • Widget you can tweak a lot.
  • Session replay, micro surveys, NPS, and much more.
  • Lots of 2-way integrations with popular tools.

Pros

  • A guest portal right on the page makes it easy for clients to work with you.
  • Public, and private, feature request portal.

Cons

  • Limited projects allowed in the cheaper plan.
  • Costs a lot if you won't use all the bells and whistles.
  • Have to use a browser extension to send feedback with screenshots on the basic plans.

Pricing

Userback has a free plan but it's not really meant for businesses. They recently switched to a per-seat pricing model, which can either work in your favor or get very expensive depending on your team size. The lower tiers cap you at just 2 projects, so you'll most likely need to jump to their Business plan at $19 per month per team member.

7. Ruttl

Ruttl website header

Ruttl is often mentioned when discussing website feedback tools. They offer three main features: website feedback, mobile feedback, and video feedback. At first glance, this might seem impressive, but it feels like they're trying to do too many things at once.

I try not to be too negative about other tools since I know how hard it is to build perfect applications. However, when I tested Ruttl, I ran into several bugs and issues.

It's not just me saying this. Take a look below at what others are saying in the famous Facebook group TheAdminBar.

A few comments from facebook of Ruttl as an alternative to SureFeedback that was very negative.

Be sure to thoroughly test Ruttl on your own websites to make sure you don't encounter the same problems.

One positive aspect of Ruttl is the ability to edit elements like a website's CSS directly within the tool, which can be very useful for collaborating with your team.

BugHerd vs Ruttl: At a Glance

BugHerdRuttl
Used byMarketing- and web agencies,
QA Teams
Design teams, web agencies
Standalone toolYesNo
Price for agency$149 / month$18 / user / month
Free trial14-days no credit cardLimited Free plan
2-way integrationsLimitedNo

Features

  • Works with a proxy setup, eliminating the need for website installation.
  • Allows feedback submission for websites, web apps, mobile apps, videos, images, and PDFs.
  • Maintains multiple versions of the reviewed asset.

Pros

  • Enables feedback submission on live websites, or even websites you do not control.
  • You can edit text, CSS, and images directly, which can be submitted as feedback.

Cons

  • Integration simply generates a task in your project management tool with a Ruttl link, without syncing data.
  • Like other proxy solutions, Ruttl struggles with feedback on websites behind Basic Auth. I had to use a Chrome extension for those pages.
  • It seems they want your whole team to use Ruttl for feedback, which can get expensive.

Pricing

Ruttl has a free plan that's pretty basic and not suitable for client work. They've also gone with a per-user pricing model just like Userback. You're looking at 3 paid tiers - $12, $18, and $30 monthly per user. As an agency, you'll probably need their Pro plan at $18 per user per month since the Starter plan only gives you 3 projects. Your entire team and sometimes even clients will need their own accounts, so make sure you figure out who actually needs access or the costs can spiral out of control fast.

8. SureFeedback

SureFeedback website header

Best if: You want to host all the feedback yourelf.

SureFeedback, formerly known as ProjectHuddle, could be a good choice if you prefer to manage all your feedback in-house.

You'll need your own WordPress site to use as a central "Dashboard" for gathering and managing feedback from various projects. Setting this up might be a bit complex and could require help from a developer.

Once your "Dashboard" is ready, connecting client sites is straightforward with a WordPress plugin.

SureFeedback was recently mentioned in the well-known Facebook group called TheAdminBar for WordPress agencies. Many people noted that SureFeedback's reliability has been declining, which is also what I've observed. Take a look at the Facebook post below:

Facebook comment: I've been using SureFeedback since it was ProjectHuddle. But it's become increasingly unreliable. Comments move around, responses don't save, status changes revert. It's actually throwing a project completely off the rails. So I need to replace it with a new tool. What do people like for on-page commenting? marker? Ruttl? Something else? Thanks

SureFeedback requires a credit card for a trial, so make sure you do some research before diving in to avoid running into the issues mentioned above.

Another challenge is that integration options are minimal, encouraging you to manage feedback directly from your central dashboard. This approach might not work well if your team already uses external project management tools like Asana, ClickUp, or Jira, as it leads to feedback and other tasks being handled in separate systems.

BugHerd vs. SureFeedback: At a Glance

BugHerdSureFeedback
Used byMarketing- and web agencies,
QA Teams
Marketing- and web agencies,
QA Teams
Standalone toolYesYes
Price for agency$149 / month$119 / year
Free trial14-days no credit card14-days with credit card
2-way integrationsLimitedNo

Features

  • Click on parts of the website to send feedback. It'll automatically include details like your browser, operating system, screen size, and device.
  • Give feedback on different things like images, PDFs, files, and websites.
  • Get a daily or weekly email roundup of all feedback.
  • Make the feedback widget match your brand by changing its colors and adding your logo.

Pros

  • Install on WordPress sites with a plugin.
  • Clients can communicate and collaborate with you right on the website.

Cons

  • Only a few integrations available. Currently only Slack and Zapier.
  • Setup can be tricky and requires a hosted WordPress instance.
  • Requires credit card for trial.

Pricing

On the surface, SureFeedback looks quite budget-friendly at $119 per year. However, remember you'll also need to cover the cost of hosting a WordPress instance and setting it up with your team, which adds to the expense and complexity.

Next Steps: Choosing the Best BugHerd Alternative for Your Company

Above we covered 8 different BugHerd alternatives, including Feedbucket.

We recommend you try Feedbucket's free 14-day trial for serveral reasons, including:

  • Feedbucket was made by people who used to run an agency. We really get the struggles of getting feedback from clients and have focused on fixing this problem.
  • It's set up to integrate with the project management tools you already use. The idea is to make your feedback process better without changing what you're already used to.
  • If you don't want your clients to have to use a browser extension, you'll have to pick BugHerd's pricier plan at $149 a month, which is over three times what Feedbucket costs.

Are you ready to let Feedbucket take your website feedback process to the next level? Start your free 14-day trial.

Marcus Gullberg, CEO & Founder at Feedbucket
Article by
Creator of Feedbucket. Marcus used to own and operate a web agency that has built hundreds of websites and web applications for clients.

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